From: Christina Stoever Young <cstoever@sunshinetahoe.com>
Subject: Fwd: Event Approval: Celebrating 33 years of the Tahoe Rim Trail
Date: July 23, 2014 5:14:33 PM PDT
To: Shannon Skarritt <ShannonS@tahoerimtrail.org>, Mary Bennington <maryb@tahoerimtrail.org>
Bcc: Christina Stoever Young <cstoever@sunshinetahoe.com>

Here it is...

Please let me look at / edit the brief for your approval prior to sending and please cc me so they have an alternate contact.  

Shannon - please advise our sponsors to use the 150 year logo with their TRTA promotional pieces and SAVE THE DATE Monday, Sept. 22 4:30 - 7:30, TRTA TC Sponsor Celebration, Coffeebar Reno, 682 Mt. Rose Street, Reno.

Sunshine is a business designed to enhance partnerships, strengthen exposure, inspire creativity and captivate well-intended efforts ripe for success.

Begin forwarded message:
From: Mary Bennington <maryb@tahoerimtrail.org>
Subject: Fwd: Event Approval: Celebrating 33 years of the Tahoe Rim Trail
Date: May 28, 2014 6:35:58 PM PDT
To: Shannon Skarritt <shannons@tahoerimtrail.org>, Christina Stoever <cstoever@sunshinetahoe.com>

Yay!!

Mary Bennington 
Executive Director
Tahoe Rim Trail Association
PO Box 3267
128 Market St. Suite 3E
Stateline, NV 89449-3267
775-298-4486
Sent from my iPhone

Begin forwarded message:

From: "TRTA Info" <info@tahoerimtrail.org>
To: "Mary Bennington" <maryb@tahoerimtrail.org>, "Morgan Fessler" <morganf@tahoerimtrail.org>
Subject: FW: Event Approval: Celebrating 33 years of the Tahoe Rim Trail

-----Original Message-----
From: Scott H. Carey [mailto:shcarey@travelnevada.com] 
Sent: Wednesday, May 28, 2014 2:55 PM
To: TRTA Info
Subject: Event Approval: Celebrating 33 years of the Tahoe Rim Trail

Shannon & Christina,

I am pleased to officially notify you that the Celebrating 33 years of the Tahoe Rim Trail event planned for September 22, 2014 has been approved as an "Official Event" as part of Nevada's Sesquicentennial celebration. You may now refer to this event as an “Official Nevada 150 Event” and you can use our logo in conjunction with or to promote this event if you would like.  Attached is a copy of the Nevada 150 logo in jpeg format as well as a copy of the Style Guide our Commission has adopted for use of the logo.  If you need the logo in another file format please let me know.  

We will post this event on our official events calendar soon at the following link, https://www.nevada150.org/events-calendar/. If you have any questions or need any additional information about Nevada's Sesquicentennial Celebration please feel free to contact me.

Thank You,

Scott H. Carey
Events and Community Relations Manager
Nevada 150
(O) 775-687-0645
Department of Tourism and Cultural Affairs
401 North Carson Street, Carson City, NV 89701 www.nevada150.org 

-----Original Message-----
From: Tahoe Rim Trail Association [mailto:info@tahoerimtrail.org]
Sent: Wednesday, May 14, 2014 1:37 PM
To: info@d4webdesign.com; Karen Baggett; Scott H. Carey
Subject: NV150 - Event Designation Application Submission

NV150 Official Event Designation Application

Event Name: Celebrating 33 years of the Tahoe Rim Trail

Event Location: Coffeebar, 682 Mt. Rose Street Reno, NV 89509

Event Organizer: Shannon Skarritt & Christina Stoever-Young

Event Contact Number: 775-298-4485

Event Date(s): Monday, September 22, 2014

Event Time(s): 4:30pm-7:30pm

Annual Event? no

Event Contact Name: Tahoe Rim Trail Association

Event Contact Address: 128 Market St. Ste. #3E/ PO Box 3267 Stateline, NV 89449

Event Contact Phone: 775-298-4485

Event Contact Email: info@tahoerimtrail.org

Event Website: www.tahoerimtrail.org

Event Overview: Come celebrate the Tahoe Rim Trail's 33 year history with fellow Nevadans! This community celebration will feature the Tahoe Rim Trail Association's long-standing history in Nevada, honor & remember the grand opening of the 165-mile loop in 2001 and highlight the current state of the trail! We'll also be celebrating our 2nd Annual Tahoe Rim Trail Challenge as we recognize our 2014 Tahoe Rim Trail Challenge sponsors! 

The Tahoe Rim Trail is one of Nevada's premier destinations and this "trail like no other" has afforded many Nevadans and others long-lasting and unforgettable memories!

Event Audience: The public, Tahoe Rim Trail Challenge sponsors, outdoor enthusiasts, Tahoe Rim Trail Association's members, donors and volunteers.

How is the event marketed? The TRTA website, www.tahoerimtrail.org, Tahoe Rim Trail Challenge media sponsors monthly e-blasts through our Tahoe Rim Trail Tracks e-newsletter, press releases, PSAs, flyers and summer outreach events along the Tahoe Rim Trail and within the Reno-Tahoe community.

Does the event attract visitors from outside a 100 mile radius? yes

Primary visitor markets: Reno-Tahoe, but we will also extend publicity to the Sacramento-Bay area through our Tahoe Rim Trail Challenge sponsor, REI and their marketing platforms.

Is this event privately funded? yes

Current major sponsors: A big thank you to our Tahoe Rim Trail Challenge Sponsor, Sunshine Tahoe this event will be fully funded by this donor.

What kind of support does your event need?: Marketing on the Nevada 150 website. No additional funding is needed. Some volunteer support would be welcomed!

How does your event plan to incorporate the Nevada 150 celebration (logo, brand and theme) into the event activities?
The theme is celebrating the Tahoe Rim Trail's 33 year history! We will feature pictures and video from the last 33 year of the trail as well as current images which share our community involvement in Nevada and the surrounding areas. We will incorporate our Tahoe Rim Trail logo, the Tahoe Rim Trail Challenge logo as well as 150 celebration logo and community connection in all of our marketing efforts for the event.

How does this event tie into the heritage and cultural aspects of Nevada?
The Tahoe Rim Trail is a special place for so many Nevadans. The 165 mile trail which loops peak to peak around the entire Lake Tahoe Basin is visited by over 100,000 people each year. The trail passes through and near various historical and cultural places that makes up Nevada's rich history including the Pony Express Trail, special Washoe tribe cultural sites, the historical Flume trail & Marlette Lake, and Mark Twain first saw Lake Tahoe from the views of the Tahoe Rim Trail years before it's existence.

What aspect of your event celebrates Nevada uniquely?
1/3 of the 165 miles of the Tahoe Rim Trail passes through Nevada. The trail highlights the beauty and rich heritage Nevada has to offer for those who visit and live here.

Agrees to Terms and Conditions : I Agree ______________________________________________________

Approved _____

Disapproved _____

Nevada 150 Representative _____________________

Date _______________