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Archive for the ‘Recent Projects’ Category


TRUCKEE’S 2011 HISTORICAL HAUNTED TOUR ATTRACTS RECORD NUMBERS AND DONATES MORE THAN $9,000 TO BENEFICIARIES

Wednesday, January 18th, 2012

Save the dates for 2012 Historical Haunted Tour –Thursday, October 18 and Friday, 19, 2012

Truckee’s October 2011 Historical Haunted Tour raised more than $9,000: $4,640 was donated to the Truckee Donner Historical Society and $4,640 to Trails & Vistas. This was possible based on record ticket sales and proceeds from a prize packed raffle that took place at Moody’s Bistro, the tour’s host sponsor.

Photo by Scott Thompson

The Historical Haunted Tour is an entertaining fundraising event that celebrates town history with a fun and spooky twist. During the walking tour, residents and visitors are guided to interesting sites where they hear engaging tales performed by talented singers and performers. The tour, scripted by the event beneficiaries (Trails and Vistas and the Truckee Donner Historical Society) skillfully weaves together previously untold stories from the past with dramatic and funny twists.

“The Historical Haunted Walking Tour has been successful in bringing
together two organizations with completely different missions and
molding their goals and philosophies into a wonderfully entertaining
program that brings Truckee’s sensational historical headlines
together with arts and culture to create an event that has people
coming back year-after-year,” explains Chelsea Walterscheid, President
of the Truckee Donner Historical Society. She adds, “The money raised
helps with our on-going preservation efforts.”

Trails and Vistas founder Nancy Tieken Lopez echoes Walterscheid’s
sentiment, “The tour offers a creative peek into Truckee’s rich
historical past. Proceeds support our mission to create the region’s
only art-hike, an exquisite experience that takes places in nature
every September.”

The Historical Haunted Tour began as a three-year experiment by
Sunshine Tahoe to build support for the two nonprofit organizations as
well as provide an economic boost to historic Truckee. In 2009, 70
tickets were available. The tour sold out three weeks in advance. One
hundred and forty tickets were offered the next year, and once again
the tour sold out weeks in advance. In 2011, all hands were on deck,
every resource was stretched to the max, and more than 290 tickets
were sold and there was a 60 person waitlist. More than $6,000 in
donated raffle items from The Richardson House, River Street Inn, Squeeze
In
, KidZone Museum, The Pour House, Mark McLaughlin – The Storm King,
Scraps Truckee, Dorinda’s Cafe and Johnstone Studios significantly
contributed to the 2011 fundraising effort and provided exposure for
local businesses.

Stefanie Olivieri, owner of Cabona’s, the oldest retail store in
historic downtown Truckee, said, “It was a great experience personally
and a good opportunity for our business. Lots of people came in after
the tour and told us how much they enjoyed learning the history of our
business.” Olivieri confirmed that the event brought shoppers to her
business. Additional sites included Tourist Club, International Order
of Odd Fellows and Masonic Hall, Train Depot and Art Obsessions at
Truckee Mercantile.

Over 60 community volunteers make the tour possible. “Even our most
gracious thanks would not be enough to show them our appreciation to
help promote the dying art of oral history to help promote historic
preservation, local arts, dance and land stewardship,” explained
Walterscheid.

Event organizer Christina Stoever-Young of Sunshine Tahoe attributes
much of the tour’s success to the collaborating nonprofit
organizations and incredible talent and dedication offered by all of
the volunteers including performers and tour leaders. “We captivate a
crowd and tell them stories in a way they can hardly forget,” she
says.

Photo by Scott Thompson

Attendee Mary Taitano, a Reno resident, shares, “I’ve never thought of
Truckee as a historical exclamation point. However, the tour was
enlightening, engaging and entertaining. Who knew Truckee had as
sordid a past as the rest of us!? This quaint little town harbors
stories and family histories that would widen even the most unenthused
eyes.”

Volunteers, donors and attendees are encouraged to save the dates for
the next tour: Thursday, October 18 and Friday, 19, 2012. Tickets will
go on sale in August.

 

A Hike Like No Other…

Friday, July 22nd, 2011

If you have not yet attended Trails & Vistas, I highly encourage you to purchase your tickets for this annual, sell-out event. You will be enchanted, entertained and moved by the incredible art presented in raw nature on this two-hour expedition.  If you would prefer to hike at a comfortable pace, Trails offers a leisure hike. Into finding your inner Zen? Sign-up for the meditative hike. And for the children, the family hike is the perfect option.

TRAILS & VISTAS ART HIKE ANNOUNCES ARTISTS AND TICKETS

Sept. 17 and 18, 2011 at Spooner Lake in Lake Tahoe-Nevada State Park

Experience art and nature in a completely new way during the Trails and Vistas “Reflections and Rhythms” art hike on Sept. 17 or Sept. 18 at Spooner Lake in the Lake Tahoe-Nevada State Park. Tickets, offered at 2009 rates through Sept. 1, are now available at www.trailsandvistas.org. The cost is $30 for adults and $10 for children when purchased before Sept. 1, 2011.

Event details

  • What: Guided 2.5 mile art hike
  • When: Sept. 17 and 18, 2011
  • Where: Spooner Lake in Lake Tahoe-Nevada State Park
  • Tickets: $30 adults/$10 children available at www.trailsandvistas.org (prices increase Sept. 1)

Trails and Vistas Artistic Director, Nancy Tieken Lopez, explains, “The purpose of Trails and Vistas is to reestablish bonds between individuals and between individuals and nature. Nature belongs to all of us and putting art in this context changes the experience and the audience.” Musicians, poets, sculptors, dancers and performers interact with participants to create a cherished experience between people and between individuals and place. In “Reflections and Rhythms,” audience members will walk along a gentle two and a half mile single-track trail, with an experienced guide, pausing at creative, artistic expressions.

While earning her masters in fine arts degree at San Jose State University, Nancy Tieken Lopez thesis project was Spring Streams, an art hike held at Alum Rock State Park. Spring Streams evolved into the Truckee-based nonprofit organization now called Trails and Vistas. Today the art hike, in its’ eighth season, is collaboration between artists and nonprofit collaborators including the Truckee Donner Land Trust, InnerRhythms Dance Theatre and the KidZone Children’s Museum. Trails and Vistas 2011 sponsors include Christina and Kent Young of The Richardson House, For Goodness Sake, Cedar House Sport Hotel, and Tahoe Mountain Resorts Foundation.

Artist highlights

Since the beginning of Trails and Vistas, dancers from the InnerRhythms Dance Theatre have brought unforgettable performances to the art hike. Elizabeth Archer, Trails and Vistas’ co-director and the director of InnerRhythms Dance Theatre, hopes that the experience inspires audience members. “Discover your own rhythm. Trust that there is a rhythm inside of you. Once you discover it, you are completely loyal to it,” says Archer.

Award-Winning Children’s Artist and REMO Endorsed Drum Circle Facilitator Norman Jones will perform this September. Jones is from The Rhythm Child Network, a group formed in 2003 that uses drums and movement to foster creativity. By using the drum as a vehicle for building confidence, communicating positive messages and encouraging group dynamics, Rhythm Child helps people connect with their inner rhythms. Visit www.rhythmchild.net to learn more about this art hike newcomer.

Famous for her magnificent egg art and inspirational storytelling, Cathee vanRossem-St.Clair, a Truckee resident, returns to Trails and Vistas. St. Clair’s painted eggs have earned national recognition. One of her eggs, The California Thrasher, created for the Whitehouse Christmas Tree, is now in the National Archives. “Like most artists, my creative journey began at an early age. Since I lifted that first crayon, storytelling and language – the language of birds, the language of the earth, and the silent language we humans use to interact with our inner and outer landscapes, have fed my art. Images from dreams, observations, and quirky musings push their way into my sketchbooks to this day,” shares St. Clair about the beginning of her artistic journey.

Another Tahoe-Truckee local resident, Emily Tessmer of Orenda Blu Music, will share sacred chants during the art hike. Tessmer explains the root of her inspiration and muse, “The river of music has carried me back to my ancestors…I feel the embrace of the divine like never before. The miracles are continually abounding in my life and my heart calls for the caress of my grandfathers and grandmothers in their wisdom.” She adds, “I am so grateful to be a part of Trails this year. Being a part of it last year was so inspiring and contributed to all that I envision for this year at Spooner Lake.”

By popular demand, Chief Red Hawk will return to Trails and Vistas. He uses stories to inspire people to reflect on the value of the land, and he shares wisdom about animals and the natural environment. He is the winner of two TELLY awards and performed at the Winter Olympics ceremonies in Utah. The most captivating aspects of Red Hawk’s storytelling are the stories of his Native American ancestors that he shares through music and song.

Angelika’s Healing Music is another returning artist. She is an internationally acclaimed performer, composer and recording artist whose main intention is to promote oneness, peace, healing and goodwill through music. Angelika sings ancient Sanskrit healing chants and mantras in different languages and performs original songs, sharing love and celebration accompanied by a handmade tamboura monochord and twelve-string guitar.

Angelique Benicio, an illustrator and sculptor, is driven to convey impressions of the living experience with a child’s sense of wonder. She is a published children’s book illustrator, has worked in France as a freelance illustrator and as a painter and sculptor for French cinema productions.

Visit Facebook and the Trails and Vistas web site at www.trailsandvistas.org for updates on artists and to purchase tickets for 2011.

 

Truckee’s Historical Haunted Walking Tour Scheduled – October 20 and 21, 2011

Friday, April 29th, 2011

SAVE THE DATE

Coast to Coast, photo compliments of the Truckee Donner Historical Society

  • Event: Historical Haunted Walking Tour
  • When: Thursday, October 20 and Friday, October 21
  • Where: Begin at Moody’s Bistro & Lounge (10007 Bridge Street, Truckee, CA)
  • Tickets: $30 includes lively tour, glass of wine or non-alcoholic beverage of your choice
  • Lodging: Special packages with The Richardson House and River Street Inn
  • Contest: Costume Contest. Each night prizes will be awarded for the best costumes.
  • Details: Visit truckeehistorytour.org or call (530) 305-4231

Sunshine Tahoe is a proud supporter of this unforgettable evening in downtown Truckee on Thursday, October 20 and Friday, October 21, 2011.

Old timers will tell historic tales of the Wild West, ladies of nocturnal delight will sing a tune and entertaining characters will share titillating folklore along the nearly two hour walk. Covering Truckee’s most historic sites, the tour will entertain guests from near and far with spooky legends and unsolved mysteries. Find out what loggers loved most about Jibboom Street, the first road built in the Truckee Basin. Learn how the Truckee Regulators administered justice years ago. Discover the never-told-before story of the world’s most famous Lilliputian in this old railroad town.

“Costumes were fantastic,” “enjoyed every stop and entertainer,” and “we can’t wait until next year,” commented past attendees. The Richardson House was a favorite site on the 2010 tour. Built by a lumber baron for his wife in the late 1880s, the house featured a performance by Maggie Richardson’s “ghost.” Maggie, the first wife of the house, was tormented by her son’s death, and her story, like each memorable performance along the guided tour, was captivating.

Spend the days fishing, hiking, savoring an afternoon sweet or dining at an award winning restaurant and then be immersed in Truckee’s fascinating and haunting past – all accessible from The Richardson House, a restored six bedroom Victorian vacation home that easily accommodates up to 12 people. Book two nights and enjoy 50% off your third night (10154 High Street, therichardsonhouse.com, (530) 563-6874). Or, stay at the River Street Inn for $130 a night (tax not included) (River Street Inn, 10009 East River Street, riverstreetinntruckee.com, (530) 550-9290).

100% of Tour proceeds benefit the Truckee Donner Historical Society and Trails & Vistas, two well-respected, Truckee-based nonprofit organizations.

Tickets go on sale in August and typically sell-out within a few weeks, please mark your calendar now.

A Truckee Regulator "Hassling" a Tour Attendee

Don’t Forget to Share the Good News

Thursday, December 9th, 2010

As I noted a few weeks back, the 2nd Annual Historical Haunted Tour was a tremendous success.  We were able to donate over $4,000 to Trails and Vistas and the Truckee Donner Historical Society, two incredibly important organizations within the Truckee / Tahoe region.  In addition, I wanted to share key information that helped our plan flourish – you know how much I encourage a strong and detailed plan.  We realized all of our pre-determined goals, which included:

  • Position the 2010 Historical Haunted Waking Tour as one of the season’s most talked about events by providing a unique and engaging experience.
  • Create public awareness and promote preservation of Truckee’s historical gems.
  • Produce a 2nd annual sell-out event.  (We hosted over 190 individuals.)
  • Capture additional funding opportunities by hosting a raffle the evening(s) of the event. (We raised $1,300!)
  • Continue to create a solid foundation for long-term growth through this unique and thoughtful partnership.

Our media efforts surpassed our expectations that generated exposure for the tour within a variety of high-exposure outlets including:

Print – Sierra Sun, Oct. 29 / The Weekly, Oct. 27 – Nov. 3 Issue / Reno Gazette Journal, Oct. 17 / Sacramento Bee, Oct. 17 / Los Angeles Times, Oct. 3 / The Squeeze In Newsletter Oct. / The Union, Sept. 30 / Sierra Sun, Sept. 20 / Moonshine Ink, Sept. 15 / Moonshine Ink Rocking Stone Calendar

Web – Examiner.com / TahoeTopia.com / Haunted-Places.net / MSN.com / Upi.com / Zvents.com / Allvoices.com / Truckeeguide.com / Topix.com / Sunshinetahoe.com / SierraNevadaGeoTourism.com / Trailsandvistas.org / TheRichardsonHouse.com / Truckeehistory.org / websites and online calendars affiliated with publications listed in “print” section

In addition, we were able to obtain a great deal of research on our attendees by interviewing 85% – yes, 85%!  Over 160 individuals filled out the form; in large part due to the incredibly generous $10 gift certificate provided by the Squeeze In for all research participants.  Here’s what we learned:

  • 70% of our attendees were Truckee or Tahoe residents, 30% were visiting from as far as Connecticut, Pennsylvania and Florida to closer locals such as the Bay Area and greater Los Angeles region.  (Not bad for shoulder season.)
  • Of the out-of-town visitors, almost 70% said they’d be interested in a Tour Package (room, meals and other special inclusions), to boot 40% of our locals said they’d be interested in the same.
  • 8% of our attendees were between the ages of 21-30, 24% between 31-40, 21% from 41-50, 18% between 51-60 and 27% 61+, a fairly even distribution across the board.
  • Almost 90% indicated they would return next year, with notes from those stating otherwise mainly due to travel / date conflicts.

We received a variety of incredible comments from our attendees; I wanted to share a few:

“Enjoyed every stop and entertainer!  A great event, please keep it up – you’re pulling a lot of our town’s history together.” – John, Local

“Truckee Regulators were tall drinks of water; seemed very authentic.” – Jennifer, Oklahoma

“Costumes were fantastic!” – Lisa, Local

“Very engaging…” – Anna, Local

“Thank you for sharing local history and a chance to get together with fun and charismatic people.” – Jennifer, Reno

“The tour gets better each year.  We can’t wait until next year!” – Cathee, Local

“Great fun – girls night out!” – Pam, San Louis Obispo

“Keep up the wonderful work.” – Jill, Auburn

To my fellow marketers, are you remembering to obtain this type of information?  If so, are you sharing what you’ve learned with those involved?  Before moving on to the next task at hand, revisit your goals and communicate their status – people want to share in your success.  In addition, this type of recap will serve as a launch for your next project and further help refine your marketing efforts.

We hosted a “HHWT Thank You” reception last week in an effort to show our incredible volunteers just how much we appreciate them.  Instead of serving as a hostess, I quickly turned into a student.  I was blown away their individual experiences during the tour as well as the many additional talents each and every volunteer would like to bring to the table for the 2011 event.  The docents, guides, Truckee Regulators spent countless hours researching Truckee history as well as attending formal rehearsals and in several cases, hand sewing their costumes.  Our host sites enduring our rehearsals and opened their doors to almost 200 tour attendees over the course of two days.  The locations included our host sponsor Moody’s Bistro & Lounge and site hosts The Truckee Hotel, The River Street Inn, Truckee Book and Bean, Squeeze In, The Richardson House and The Old Jail Museum.  The Pour House also deserves a shout-out, the cat calls from their “women of the night” were a great addition to what used to be Truckee’s Red Light District.

Our greatest efforts were realized by Chelsea Walterscheid, Nancy Lopez, Cesar Lopez and Billie Cornell – a dynamic, talented and driven team.

Always a good idea to keep an eye on Truckee's infamous Regulators.

Another Successful Haunt

Friday, October 29th, 2010

I have so much to share with you in regard to the level of dedicated volunteers, amazing professional partners and incredible hosts.  Very soon I will recap the event within this blog and reiterated three important components for any successful event – a plan, tangible goals and my personal favorite, allowing your team to run with autonomy.

I hope you enjoy Amy’s article that appeared in Friday, Oct. 29, 2010 Sierra Sun.

Getting into character while tending to guests

Historical Haunted Walking Tour Creeps Back into Truckee

Saturday, September 4th, 2010

Mysterious sightings, unusual happenings and historic tales come to life in Truckee’s 2nd Annual Historical Haunted Walking Tour on Thursday, October 21 and Friday, October 22. Tour guides skillfully combine stories and legends with interesting facts in this “adults only” tour that begins with a complimentary glass of wine at Moody’s Bistro & Lounge and benefits two local non-profit organizations: Trails and Vistas and the Truckee Donner Historical Society.  Sunshine is happy, once again to produce this annual “sell-out” event, book tickets early at www.truckeehistorytour.com.

Home of the Truckee Hotel and this year's host - Moody's Bistro & Lounge

Nature Sets the Stage

Thursday, July 1st, 2010

From July 1 Trails and Vistas Newsletter -

Buy your tickets online beginning July 1st for Trails and Vistas ”If Dreams were Clouds” Art Hike on September 11 & 12. The Art Hike has sold out for the past four years and we expect another sellout this year. Come join us for another wonderful experience of aerial dance, poets, music and installation art with stunning vistas at Squaw Valley USA.

This year’s Art Hike will involve a 1,000 foot elevation gain at high altitude at Shirley Canyon. Since this hike may pose a challenge to persons unconditioned for moderate to strenuous single-track trail hiking, we are also offering family hikes and leisure hikes for persons that need a shorter hike.

Launch times for your hike are available throughout both Saturday and Sunday, each group is limited to 30 and you can choose a time and style of hike that works best for you and yours if you purchase early. Visit Trails and Vistas 2010 for tickets and/or to preview an amazing video from Trails and Vistas 2009.

We Need Your Help

As a newly formed 501(c)(3) non-profit, Trails and Vistas needs your help to continue to offer this wonderful experience of art and culture in the Sierra. We’re very close to reaching our goal of raising $5,000 to receive a wonderfully generous matching contribution of $10,000 (Sky Sponsorship) from The Richardson House of Truckee! We need your helpto raise $685 more to reach our goal of $15,000. Can you support this fundraising endeavor by contributing $10, $25 or more?

We are so excited to have secured $4,315 with grants from the Lahontan Community Foundation, The Truckee Donner Chamber of Commerce, the Truckee Rotary, and generous donations from people like you.

Donations can also be sent via check to:
Trails and Vistas
10309 Cromley Square
Truckee, CA 96161


Would You Like to Become a Sponsor?

Trails and Vistas has two “Dream” sponsorships available for $1,500 each. Our “Dreamers” will receive 15 complimentary tickets (one half of a 30 person hike), the opportunity to promote your product or service at the end of your hike through one of our hike stewards and extensive recognition in all of our marketing and public relations collateral. This exclusive sponsorship opportunity truly is a dream.  Please contact Christina Stoever-Young at christina@trailsandvistas.org to learn more about sponsorship opportunities.

We look forward to seeing you on the trail this September.

Photo by Jeff Engerbretson Photography

Dancer in the Meadow

Labor of Love

Sunday, May 30th, 2010

Our latest and greatest, The Richardson House, is showcased in a Reno Gazette-Journal article titled Second Chances.  Now that the restoration work is winding down the marketing will commence. This is such a rewarding and interesting project. Although we own the home, we feel that the house belongs to the community-at-large. Staying at The Richardson House for an upcoming holiday will be an experience you will not soon forget.

Christine's Room

Grand Hallway

The Role of the Goal

Monday, November 30th, 2009

Set the stage for its successful role in your event

Admittedly, I’m typically the first person in the room to remain a bit skeptical when presented with a new program.  All the type A attributes of my personality kick-in, and I’m instantly rationalizing every aspect:  “Does this support our mission?” “How much will this cost?”  “How many resources will we need?”  “What other programs will suffer when we shift resources?” “Who will lead to ensure success?” And most importantly, “What is the goal?”

You see, when it comes to business, without a goal, I’m like a bear without paws – incapable of survival.

With that said, I was leery when the idea of putting forth a fundraiser for Trails and Vistas continued circulating our meetings. We loosely tossed around concepts at meetings, without a real commitment to a feasible idea or actual program.  Due to the lack of resources, enthusiasm, and mass competition in the community, we continued to table the idea.

During this period, I was enjoying my time as a docent for the Old Jail Museum. The Truckee Donner Historical Society is close to my heart, and I love sharing stories of Truckee’s colorful history with those who curiously walk through the Old Jail Museum doors. Oddly enough, as a docent I’m also a recipient of many of their own stories, several of which have been hard to forget.

This year’s winner was the young man who went on and on about his private “ghost” tour of The Truckee Hotel. As it went, a friend told him stories over drinks. The friend knew someone else who took the group of friends over to the Truckee Hotel for a private tour. As the young man’s words continued, an idea gelled in my mind.

After a few weeks, I was able to create a concept behind my vision. In my mind, it fit:  Trails and Vistas is known as an “experience” type of event, while the Truckee Donner Historical Society is known as a historical “informant.” Combining history with an experience, as it has in the past, makes perfect sense. After a pitch to Nancy Lopez, our Trails and Vistas Executive Director, and then our board of directors, I was given the go-ahead to present the idea to the Truckee Donner Historical Society. I was elated. They loved the concept, mutually agreed upon the goals, and were more than happy to share the funds. Their quick ability to recognize the significance of the event, the opportunity to raise money, and a commitment to put what little resources they could forward, made my decision to produce the event on their behalf easy – even though we only had five weeks on the books to make it happen. (I’ll write another blog on “How to combat event induced heartburn” at a later date).

With that said, we agreed upon the following goals:

  • Position the Historical Haunted Tour as one of the season’s most talked about events by providing a unique and engaging experience to our attendees.
  • Create public awareness of Truckee’s historical gems, and promote preservation.
  • Produce an annual, sell-out event.
  • Capture additional funding opportunities by enhancing silent auction items and/or sponsor donations.
  • Expand next year’s Tour into a larger, late-summer event with a broader spectrum of sponsors.
  • Create a solid foundation for long-term growth through this unique and thoughtful partnership.
"Do I let them out or keep'em in?

"Do I let them out or keep'em in?

Due to the hard and diligent work of Nancy Lopez, Chelsea Waltershire (president of the Truckee Donner Historical Society), Judy Dunlap (past president of the Truckee Donner Historical Society) and our numerous volunteers, we not only achieved these tangible goals for this year, we were able to surpass several.  Their constant presence in our day-to-day communications helped each of us remain focused as our concept grew into a full-fledged event.

I had the great pleasure of greeting our guests as they returned, each and every one saying they couldn’t wait until next year.  Our dear attendees, neither can we!  Thank you for your support.

A special thanks to:

Eileen Lewis, Helen Heindel, Lisa Robertson, Colleen Dalton, Cindy Maciel, Nancy Lopez and Chelsea Walterscheid, who were tour guides in period dress, escorting attendees through The Kruger White House, The Old Jail Museum, The Pour House, The Truckee Hotel and The Pharmacy. These businesses kindly donated their places for the performances.

"Our fantastic volunteers"

"Our fantastic volunteers"

Jane Pedrazzini, Mark Brown, Jean Fournier and Reina Markheim, who took on personalities from the past and related spooky happenings and famous hauntings at the sites. Guests enjoyed wine and music by Ian Ethan Case and Chris Waltz in the beautiful surroundings of the Kruger White House.

The evening included a successful silent auction, put together by Judy Dunlap and raising nearly $3,000 for the two nonprofits. The money raised will be used to purchase archiving software for the Old Jail Museum and new computers and online research tools for the Historical Society’s Joseph Research Library.

A big hug to my father, Kurt Breitwieser, who, had less than eight hours to prepare for his docent role at The Pour House; although, I suspect the “ladies” at his site helped calm his nerves and enhanced the experience for all.  You’re a trooper, Dad!  Delighted you answered my call…

Dad and the ladies telling tall tales at The Pour House

Dad and the ladies telling tall tales at The Pour House

Attendee comments:

Great tour, the docents were entertaining, especially the first woman in the basement.   Enjoyed seeing historic sites previously not visited. – Anonymous

Awesome! Exceeded my expectations!  – Katie S.

Not just great fun, but very informative. Wonderful costumes! – Gordon S.

What a wonderful event that showcases our rich history and character here in Truckee. Fun and educational, so proud to live here!  Jenny F.

This was excellent, I can’t wait until the 2nd annual!  – Grant P.

And a special shout-out to both Kira at Moonshine Ink http://moonshineink.com/articles.php/68/1515 and Amy at Sierra Sun http://www.sierrasun.com/article/2009911179986 for their great coverage.

A great evening to gather with good friends...

A great evening to gather with good friends...


End of Trails, 2009

Tuesday, September 22nd, 2009

By Scott Thompson, Truckee Times

By Scott Thompson, Truckee Times

What a weekend!  Trails and Vistas 2009 proved to be yet another enchanted weekend for over 700 individuals.  Our talented, dedicated and eclectic artists put on a seemingly effortless performance in a variety of elements – ensuring a great time for all.  If you weren’t able to join us this year, don’t worry, September 11-12, 2010 is right around the corner.

From a planning perspective, we’re proud to report that we exceeded the majority of our goals.  Those included:

  • A sell-out event, third year in a row.
  • Enhanced communications to both confirmed attendees and prospective attendees, utilizing social media as an added marketing tool.
  • Tactical and responsive planning by our new “working” Board of Directors.
  • The addition of an email based research component to ensure successful planning and marketing for 2010.
  • A merchandising program for our artists the weekend of the event, to help promote and sell their merchandise / CD’s.
  • An increase in practice hikes for trail leaders, to help accentuate attendee experiences.
  • Successful private donor development, to help offset decrease in grants.

    Photo by Scott Thompson

    Photo by Scott Thompson

The Reno Gazette Journal published a great story today, enjoy.